Thursday, May 10, 2012

Rajasthan Royals at Mitashi launch

Mitashi unveils a new range of LCD, LED TVs, Video Games & Home Theaters

Mitashi Edutainment Pvt. Ltd., one of the companies dealing in home entertainment have announced the launch of a new range of LED and LCD Televisions, video games and Home Theaters at an event held at the J W Marriot on 6th May 2012, Sunday. Present at the event was Rakesh Dugar, Chairman and Managing Director, Mitashi Edutainment Pvt. Ltd. along with the Rajasthan Royals IPL Team players. Cricketers Rahul Dravid, Shane Watson, Johan Botha and the entire Rajasthan Royals Team unveiled this new range. The company introduced ten new models in the LED and LCD range, nine home theaters and a whole new range of video games as well.
The price of the LED and LCD TVs ranges between Rs.9,900 to Rs.28,990, while that of the Home Theaters ranges between Rs.1,990 to Rs.8,990 and the video games range between Rs.500 to Rs.4,000. The new LED, LCD and Home theaters are designed in a manner that ensures that the slim frame of the TV blends completely with the walls of the living room. They’ve aimed to keep the design and the overall frame of the entire unit minimalistic. 

Speaking at the occasion, Mr. Rakesh Dugar, Managing Director, Mitashi Edutainment Pvt. Ltd. said, “In a country like ours, cricket is a religion and millions of cricket fans follow the IPL series. During this season, consumers tend to upgrade their TV sets or even buy the latest products available in the market, in order to save electricity, obtain better clarity and functionalities. To tap this crucial need of the cricket and technologically driven audience, we have unveiled an exciting new range of Mitashi products for our patrons.

Mitashi has been well established in the edutainment zone and with this launch, they’re positioning themselves well in the consumer electronics segment as well. Their other popular content includes Game-in, Playsmart & Skykidz Mitashi.

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